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The changelog of what we learn
Short notes from building apps, websites and brands. Each one has something to play with.
How to launch an MVP in 30 days without cutting corners
The framework we use to go from idea to production with clear scope and zero surprises.
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Technical SEO in 2026: what actually moves the needle
Core Web Vitals, content for answer engines and information architecture, minus the hype.
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Micro-interactions that sell: designing with intent
Small motion details that build trust, retention and conversion.
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The modern stack we recommend to startups
What we pick, why, and when it makes sense to break the rule.
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From visits to customers: anatomy of a funnel that converts
How to align brand, content and product so every visit has a clear next step.
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Apps that feel alive: states, feedback and rhythm
Motion principles for mobile interfaces people enjoy using every day.
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